Case file · Miss Vickie’s, October 2025
Miss Vickie’s: a national launch with a Vancouver story.
The campaign
ReTHINK wanted a Vancouver food outlet to introduce the new Ristoranti Series flavours.
What they got
- Sponsored web article
- Weekly newsletter ad slot
- Facebook post linking to the article
- Custom Instagram Reel, reposted to TikTok
- Meta boost on the post
What happened
The Facebook post recorded 2,164 link clicks. The campaign included a Meta boost; the organic and paid split is unavailable.
The sponsored article as it ran on nomsmagazine.com, October 9, 2025
- Link clicks
- 2,164
- Total views
- 306K
- Reel views
- 231K


