Anime enthusiasts, your dream is about to get real!
McDonald’s Canada is rolling out the red carpet for its next major themed campaign: “WcDonald’s,” a playful nod to the name used in animes and mangas that referred to the fast food chain.
Starting February 27, get ready to dive into an anime wonderland, complete with a special McNuggets® sauce, manga-inspired packaging, and original episodic shorts.
A Glimpse into WcDonald’s World
For years, “WcDonald’s” has been a cheeky, affectionate parody seen in countless anime, symbolizing the universal reach of the McDonald’s brand without directly naming it.
This playful version has captured the imagination of fans worldwide, becoming a beloved Easter egg within the anime and weeb community.
In an exciting collaboration with some of the biggest creative names in anime, McDonald’s Canada is bringing this fictional eatery to life.
The launch includes a new Savoury Chili sauce, which promises to add a zesty kick designed to pair flawlessly with 10-piece “WcNuggets” or any McDonald’s favourites.
Manga Comes to McDonald’s
McDonald’s has joined forces with Acky Bright, a celebrated DC Comic artist, to bring WcDonald’s to life through custom packaging and manga series.
Bright’s artwork promises to transport fans into the heart of the WcDonald’s universe, introducing characters and stories that resonate with manga and anime lovers alike.
Dive into the WcDonald’s Anime Universe
The adventure doesn’t stop at the sauce and packaging.
McDonald’s has collaborated with Studio Pierrot (Naruto, Bleach, Tokyo Ghoul, Yu Yu Hakusho, Black Clover, Boruto) to produce the first official WcDonald’s anime.
This series of four episodic shorts will drop once a week and will explore the whimsical world of WcDonald’s, celebrating the magic of anime across genres like Action, Romance, Mecha, and Fantasy.
Each week, fans can look forward to a new short that delves into the tales of WcDonald’s, alongside manga content available on McDonald’s Canada’s website.
- The Race to WcDonald’s: A rivalry strong enough to withstand the test of time as our two heroes embark on an epic race to WcDonald’s.
- Love from Across the Booth : Our two protagonists discover the WcDonald’s Sauce and WcNuggets aren’t the only perfect pairing.
- WcNuggets Space Frontier 3000: A team of WcDonald’s pilots must protect the last WcNugget against an ominous force.
- The Wisdom of the Sauce : Three women are transported to a distant land to unravel the mystery surrounding the elusive sauce before it’s gone forever.
It’s a heartfelt homage to the anime subcultures that have embraced McDonald’s as part of their fandom.
The WcDonald’s experience kicks off on February 27, offering fans a unique blend of taste, art, and storytelling.
You’ll be seeing the WcDonald’s logo and characters make an appearance inside the stores soon.
So, anime fans and foodies alike, prepare for an epic journey to WcDonald’s!
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